Memorable tourism experiences nostaliga and revisit intention on transformed tourist attractions
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Jun 5, 2023
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Abstract
This study aims to examine the effect of Memorable Tourism Experience on the intention to revisit with nostalgia as a mediating variable in renovated tourist destinations where, the destination still offers the same thing but with a different appearance. The author examines tourism destinations in Kupang City that are being improved in order to increase their core competitiveness and generate tourist visit intentions. The methodological approach consists of three types: interview, observation and survey. The sampling technique used is convenience sampling. Of the 203 questionnaires we distributed, 172 respondents answered that they had visited Tedis Beach and were willing to continue answering 14 questions related to research. The results showed the influence of Memorable Travel Experiences on the intention to revisit tourist attractions that have been transformed. But nostalgia does not directly affect the intention to visit again. This research can be an information, consideration, and contribution of ideas for stakeholders in an effort to increase interest in visiting Tedis Beach Kupang. It is hoped that future research can develop other elements that can increase MTE such as: psychological factors, culture, environmental factors, and interrelational factors. In addition, it can offer both positive and negative experiences that involve international tourists as research objects
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How to Cite
Djuang, G., Watu, E. G. C., & Goetha, S. (2023). Memorable tourism experiences nostaliga and revisit intention on transformed tourist attractions. Enrichment : Journal of Management, 13(2), 751-757. https://doi.org/10.35335/enrichment.v13i2.1338
References
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Ali, F. (2015). Heritage tourist experience, nostalgia, and behavioural intentions. Anatolia, 26(3), 472–475. https://doi.org/10.1080/13032917.2015.1013477
Ali, F., & Amin, M. (2014). The influence of physical environment on emotions, customer satisfaction and behavioural intentions in Chinese resort hotel industry. Journal for Global Business Advancement, 7(3), 249–266. https://doi.org/10.1504/JGBA.2014.064109
Ali, F., Ryu, K., & Hussain, K. (2016). Influence of Experiences on Memories, Satisfaction and Behavioral Intentions: A Study of Creative Tourism. Journal of Travel and Tourism Marketing, 33(1), 85–100. https://doi.org/10.1080/10548408.2015.1038418
Anna Liu, Y., Lu, C.-H., Hsu, H., & Cole. (2010). The Study of Backpackers’ Experience Model in Taiwan. Journal of Tourism and Leisure Studies, 1616(1622), 165–188. https://doi.org/10.6267/JTLS.2010.16(2)4
Barnes, S. J., Mattsson, J., & Sørensen, F. (2016). Remembered experiences and revisit intentions: A longitudinal study of safari park visitors. Tourism Management, 57, 286–294. https://doi.org/10.1016/j.tourman.2016.06.014
Chen, Q., Huang, R., & Zhang, A. (2020). A bite of nostalgia: The influence of nostalgia in consumers’ loyalty intentions at traditional restaurants. Journal of Hospitality and Tourism Management, 45, 604–614. https://doi.org/10.1016/J.JHTM.2020.10.016
Cho, H., Chiu, W., & Tan, X. D. (2020). Travel overseas for a game: the effect of nostalgia on satellite fans’ psychological commitment, subjective well-being, and travel intention. Current Issues in Tourism, 1–17. https://doi.org/10.1080/13683500.2020.1792857
Cho, H., Joo, D., & Chi, C. G. (2019). Examining nostalgia in sport tourism: The case of US college football fans. Tourism Management Perspectives, 29(November 2018), 97–104. https://doi.org/10.1016/j.tmp.2018.11.002
Ciftci, S., & Yavuz, M. H. (2021). Nostalgia for the empire: the politics of neo-Ottomanism. Turkish Studies, 22(2), 314–321. https://doi.org/10.1080/14683849.2020.1862474
Coelho, M. de F., & Gosling, M. de S. (2018). Memorable Tourism Experience (MTE): a scale proposal and test. Tourism & Management Studies, 14(4), 15–24. https://doi.org/10.18089/tms.2018.14402
Hu, Y., & Xu, S. (2021). Memorability of a previous travel experience and revisit intention: The three-way interaction of nostalgia, perceived disappointment risk and extent of change. Journal of Destination Marketing and Management, 20(601), 100604. https://doi.org/10.1016/j.jdmm.2021.100604
Jian, Y., Lin, J., & Zhou, Z. (2021). The role of travel constraints in shaping nostalgia, destination attachment and revisit intentions and the moderating effect of prevention regulatory focus. Journal of Destination Marketing & Management, 19, 100516. https://doi.org/10.1016/J.JDMM.2020.100516
Kersten, M., Cox, C. R., & Van Enkevort, E. A. (2016). An exercise in nostalgia: Nostalgia promotes health optimism and physical activity. Psychology and Health, 31(10), 1166–1181. https://doi.org/10.1080/08870446.2016.1185524
Kim, J. H. (2010). Determining the factors affecting the memorable nature of travel experiences. Journal of Travel and Tourism Marketing, 27(8), 780–796. https://doi.org/10.1080/10548408.2010.526897
Kim, J. H. (2014). The antecedents of memorable tourism experiences: The development of a scale to measure the destination attributes associated with memorable experiences. Tourism Management, 44, 34–45. https://doi.org/10.1016/j.tourman.2014.02.007
Lehto, X. Y., O’Leary, J. T., & Morrison, A. M. (2004). The effect of prior experience on vacation behavior. Annals of Tourism Research, 31(4), 801–818. https://doi.org/10.1016/j.annals.2004.02.006
Leong, A. M. W., Yeh, S.-S., & Chang, L.-H. (2015). Nostalgic tourism in Macau The bidirectional causal relationship between destination image and experiential value. Journal of Hospitality and Tourism Technology, 6(1), 89–99. https://doi.org/http://dx.doi.org/10.1108/JHTT-02-2015-0010
Li, Y. (2000). Geographical consciousness and tourism experience. Annals of Tourism Research, 27(4), 863–883. https://doi.org/10.1016/S0160-7383(99)00112-7
Lu, Y., Lai, I. K. W., Liu, X. Y., & Wang, X. (2022). Influence of memorability on revisit intention in welcome back tourism: The mediating role of nostalgia and destination attachment. Frontiers in Psychology, 13. https://doi.org/10.3389/fpsyg.2022.1020467
Mahdzar, M. (2019). Tourists’ Perception on Memorable Tourism Experience Towards Their Revisit Intentions to Islamic Tourism Destination in Shah Alam, Selangor. Journal of Emerging Economies and Islamic Research, 7(1), 37. https://doi.org/10.24191/jeeir.v7i1.6034
Mannell, R. C., & Iso-Ahola, S. E. (1987). Psychological nature of leisure and tourism experience. Annals of Tourism Research, 14(3), 314–331. https://doi.org/10.1016/0160-7383(87)90105-8
Marschall, S. (2012). “Personal memory tourism” and a wider exploration of the tourism-memory nexus. Journal of Tourism and Cultural Change, 10(4), 321–335. https://doi.org/10.1080/14766825.2012.742094
Meng, Z., Cai, L. A., Day, J., Tang, C. H., Lu, Y., & Zhang, H. (2019). Authenticity and nostalgia–subjective well-being of Chinese rural-urban migrants. Journal of Heritage Tourism, 14(5–6), 506–524. https://doi.org/10.1080/1743873X.2019.1567739
Oh, H., Fiore, A. M., & Jeoung, M. (2007). Measuring experience economy concepts: Tourism applications. Journal of Travel Research, 46(2), 119–132. https://doi.org/10.1177/0047287507304039
Ooi, C. S. (2019). Asian tourists and cultural complexity: Implications for practice and the Asianisation of tourism scholarship. Tourism Management Perspectives, 31(December 2018), 14–23. https://doi.org/10.1016/j.tmp.2019.03.007
Our World in Data. (2022). Daily new confirmed COVID-19 deaths (total and per million people). Coronavirus Pandemic (COVID-19). https://ourworldindata.org/covid-deaths
Phau, I., Quintal, V., Marchegiani, C., & Lee, S. (2016). Looking beyond pasta and pizzas: examining personal and historical nostalgia as travel motives. International Journal of Culture, Tourism, and Hospitality Research, 10(3), 296–309. https://doi.org/10.1108/IJCTHR-07-2015-0073
Prentice, R. C., Witt, S. F., & Hamer, C. (1998). Tourism as experience. Annals of Tourism Research, 25(1), 1–24. https://doi.org/10.1016/s0160-7383(98)00084-x
Rasoolimanesh, S. M., Seyfi, S., Rather, R. A., & Hall, C. M. (2022). Investigating the mediating role of visitor satisfaction in the relationship between memorable tourism experiences and behavioral intentions in heritage tourism context. Tourism Review, 77(2), 687–709. https://doi.org/10.1108/TR-02-2021-0086
Russell, D. W. (2008). Nostalgic tourism. Journal of Travel and Tourism Marketing, 25(2), 103–116. https://doi.org/10.1080/10548400802402271
Ryu, K., & Jang, S. C. (Shawn). (2006). Intention to Experience Local Cuisine in a Travel Destination: The Modified Theory of Reasoned Action. Journal of Hospitality and Tourism Research, 30(4), 507–516. https://doi.org/10.1177/1096348006287163
Sedikides, C., Wildschut, T., Routledge, C., Arndt, J., Hepper, E. G., & Zhou, X. (2015). To nostalgize: Mixing memory with affect and desire. In Advances in Experimental Social Psychology (1st ed., Vol. 51, Issue 1). Elsevier Inc. https://doi.org/10.1016/bs.aesp.2014.10.001
Shaw, G. (1992). Culture and Tourism: The Economics of Nostalgia. World Futures, 33(1–3), 199–212. https://doi.org/10.1080/02604027.1992.9972282
Waitt, G. (2000). Consuming heritage: Perceived historical authenticity. Annals of Tourism Research, 27(4), 835–862. https://doi.org/10.1016/S0160-7383(99)00115-2
Wang, C., Liu, J., Wei, L., & Zhang, T. (2020). Impact of tourist experience on memorability and authenticity: a study of creative tourism. Journal of Travel and Tourism Marketing, 37(1), 48–63. https://doi.org/10.1080/10548408.2020.1711846
Yin, C. Y., Poon, P., & Su, J. L. (2017). Yesterday once more? Autobiographical memory evocation effects on tourists’ post-travel purchase intentions toward destination products. Tourism Management, 61, 263–274. https://doi.org/10.1016/j.tourman.2017.02.014
Ali, F. (2015). Heritage tourist experience, nostalgia, and behavioural intentions. Anatolia, 26(3), 472–475. https://doi.org/10.1080/13032917.2015.1013477
Ali, F., & Amin, M. (2014). The influence of physical environment on emotions, customer satisfaction and behavioural intentions in Chinese resort hotel industry. Journal for Global Business Advancement, 7(3), 249–266. https://doi.org/10.1504/JGBA.2014.064109
Ali, F., Ryu, K., & Hussain, K. (2016). Influence of Experiences on Memories, Satisfaction and Behavioral Intentions: A Study of Creative Tourism. Journal of Travel and Tourism Marketing, 33(1), 85–100. https://doi.org/10.1080/10548408.2015.1038418
Anna Liu, Y., Lu, C.-H., Hsu, H., & Cole. (2010). The Study of Backpackers’ Experience Model in Taiwan. Journal of Tourism and Leisure Studies, 1616(1622), 165–188. https://doi.org/10.6267/JTLS.2010.16(2)4
Barnes, S. J., Mattsson, J., & Sørensen, F. (2016). Remembered experiences and revisit intentions: A longitudinal study of safari park visitors. Tourism Management, 57, 286–294. https://doi.org/10.1016/j.tourman.2016.06.014
Chen, Q., Huang, R., & Zhang, A. (2020). A bite of nostalgia: The influence of nostalgia in consumers’ loyalty intentions at traditional restaurants. Journal of Hospitality and Tourism Management, 45, 604–614. https://doi.org/10.1016/J.JHTM.2020.10.016
Cho, H., Chiu, W., & Tan, X. D. (2020). Travel overseas for a game: the effect of nostalgia on satellite fans’ psychological commitment, subjective well-being, and travel intention. Current Issues in Tourism, 1–17. https://doi.org/10.1080/13683500.2020.1792857
Cho, H., Joo, D., & Chi, C. G. (2019). Examining nostalgia in sport tourism: The case of US college football fans. Tourism Management Perspectives, 29(November 2018), 97–104. https://doi.org/10.1016/j.tmp.2018.11.002
Ciftci, S., & Yavuz, M. H. (2021). Nostalgia for the empire: the politics of neo-Ottomanism. Turkish Studies, 22(2), 314–321. https://doi.org/10.1080/14683849.2020.1862474
Coelho, M. de F., & Gosling, M. de S. (2018). Memorable Tourism Experience (MTE): a scale proposal and test. Tourism & Management Studies, 14(4), 15–24. https://doi.org/10.18089/tms.2018.14402
Hu, Y., & Xu, S. (2021). Memorability of a previous travel experience and revisit intention: The three-way interaction of nostalgia, perceived disappointment risk and extent of change. Journal of Destination Marketing and Management, 20(601), 100604. https://doi.org/10.1016/j.jdmm.2021.100604
Jian, Y., Lin, J., & Zhou, Z. (2021). The role of travel constraints in shaping nostalgia, destination attachment and revisit intentions and the moderating effect of prevention regulatory focus. Journal of Destination Marketing & Management, 19, 100516. https://doi.org/10.1016/J.JDMM.2020.100516
Kersten, M., Cox, C. R., & Van Enkevort, E. A. (2016). An exercise in nostalgia: Nostalgia promotes health optimism and physical activity. Psychology and Health, 31(10), 1166–1181. https://doi.org/10.1080/08870446.2016.1185524
Kim, J. H. (2010). Determining the factors affecting the memorable nature of travel experiences. Journal of Travel and Tourism Marketing, 27(8), 780–796. https://doi.org/10.1080/10548408.2010.526897
Kim, J. H. (2014). The antecedents of memorable tourism experiences: The development of a scale to measure the destination attributes associated with memorable experiences. Tourism Management, 44, 34–45. https://doi.org/10.1016/j.tourman.2014.02.007
Lehto, X. Y., O’Leary, J. T., & Morrison, A. M. (2004). The effect of prior experience on vacation behavior. Annals of Tourism Research, 31(4), 801–818. https://doi.org/10.1016/j.annals.2004.02.006
Leong, A. M. W., Yeh, S.-S., & Chang, L.-H. (2015). Nostalgic tourism in Macau The bidirectional causal relationship between destination image and experiential value. Journal of Hospitality and Tourism Technology, 6(1), 89–99. https://doi.org/http://dx.doi.org/10.1108/JHTT-02-2015-0010
Li, Y. (2000). Geographical consciousness and tourism experience. Annals of Tourism Research, 27(4), 863–883. https://doi.org/10.1016/S0160-7383(99)00112-7
Lu, Y., Lai, I. K. W., Liu, X. Y., & Wang, X. (2022). Influence of memorability on revisit intention in welcome back tourism: The mediating role of nostalgia and destination attachment. Frontiers in Psychology, 13. https://doi.org/10.3389/fpsyg.2022.1020467
Mahdzar, M. (2019). Tourists’ Perception on Memorable Tourism Experience Towards Their Revisit Intentions to Islamic Tourism Destination in Shah Alam, Selangor. Journal of Emerging Economies and Islamic Research, 7(1), 37. https://doi.org/10.24191/jeeir.v7i1.6034
Mannell, R. C., & Iso-Ahola, S. E. (1987). Psychological nature of leisure and tourism experience. Annals of Tourism Research, 14(3), 314–331. https://doi.org/10.1016/0160-7383(87)90105-8
Marschall, S. (2012). “Personal memory tourism” and a wider exploration of the tourism-memory nexus. Journal of Tourism and Cultural Change, 10(4), 321–335. https://doi.org/10.1080/14766825.2012.742094
Meng, Z., Cai, L. A., Day, J., Tang, C. H., Lu, Y., & Zhang, H. (2019). Authenticity and nostalgia–subjective well-being of Chinese rural-urban migrants. Journal of Heritage Tourism, 14(5–6), 506–524. https://doi.org/10.1080/1743873X.2019.1567739
Oh, H., Fiore, A. M., & Jeoung, M. (2007). Measuring experience economy concepts: Tourism applications. Journal of Travel Research, 46(2), 119–132. https://doi.org/10.1177/0047287507304039
Ooi, C. S. (2019). Asian tourists and cultural complexity: Implications for practice and the Asianisation of tourism scholarship. Tourism Management Perspectives, 31(December 2018), 14–23. https://doi.org/10.1016/j.tmp.2019.03.007
Our World in Data. (2022). Daily new confirmed COVID-19 deaths (total and per million people). Coronavirus Pandemic (COVID-19). https://ourworldindata.org/covid-deaths
Phau, I., Quintal, V., Marchegiani, C., & Lee, S. (2016). Looking beyond pasta and pizzas: examining personal and historical nostalgia as travel motives. International Journal of Culture, Tourism, and Hospitality Research, 10(3), 296–309. https://doi.org/10.1108/IJCTHR-07-2015-0073
Prentice, R. C., Witt, S. F., & Hamer, C. (1998). Tourism as experience. Annals of Tourism Research, 25(1), 1–24. https://doi.org/10.1016/s0160-7383(98)00084-x
Rasoolimanesh, S. M., Seyfi, S., Rather, R. A., & Hall, C. M. (2022). Investigating the mediating role of visitor satisfaction in the relationship between memorable tourism experiences and behavioral intentions in heritage tourism context. Tourism Review, 77(2), 687–709. https://doi.org/10.1108/TR-02-2021-0086
Russell, D. W. (2008). Nostalgic tourism. Journal of Travel and Tourism Marketing, 25(2), 103–116. https://doi.org/10.1080/10548400802402271
Ryu, K., & Jang, S. C. (Shawn). (2006). Intention to Experience Local Cuisine in a Travel Destination: The Modified Theory of Reasoned Action. Journal of Hospitality and Tourism Research, 30(4), 507–516. https://doi.org/10.1177/1096348006287163
Sedikides, C., Wildschut, T., Routledge, C., Arndt, J., Hepper, E. G., & Zhou, X. (2015). To nostalgize: Mixing memory with affect and desire. In Advances in Experimental Social Psychology (1st ed., Vol. 51, Issue 1). Elsevier Inc. https://doi.org/10.1016/bs.aesp.2014.10.001
Shaw, G. (1992). Culture and Tourism: The Economics of Nostalgia. World Futures, 33(1–3), 199–212. https://doi.org/10.1080/02604027.1992.9972282
Waitt, G. (2000). Consuming heritage: Perceived historical authenticity. Annals of Tourism Research, 27(4), 835–862. https://doi.org/10.1016/S0160-7383(99)00115-2
Wang, C., Liu, J., Wei, L., & Zhang, T. (2020). Impact of tourist experience on memorability and authenticity: a study of creative tourism. Journal of Travel and Tourism Marketing, 37(1), 48–63. https://doi.org/10.1080/10548408.2020.1711846
Yin, C. Y., Poon, P., & Su, J. L. (2017). Yesterday once more? Autobiographical memory evocation effects on tourists’ post-travel purchase intentions toward destination products. Tourism Management, 61, 263–274. https://doi.org/10.1016/j.tourman.2017.02.014