Tarmidi, Didi, and Lulu Jane Rimba. “Influence of Influencer Marketing and Event Marketing in Order to Build Tokopedia Brand Loyalty”. Enrichment : Journal of Management 12, no. 4 (October 29, 2022): 3242-3246. Accessed April 18, 2026. https://enrichment.iocspublisher.org/index.php/enrichment/article/view/751.