Feasibility study for development of CitraLand Puri Serang area (Kayana District)
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Oct 30, 2023
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Abstract
This feasibility study considers aspects of industrial structure and environment, market and marketing aspects, technical aspects, human resource aspects, and financial aspects. This study aims to see the feasibility of developing the CitraLand Puri Serang housing complex from the point of view of the Ciputra Group companies and partners (landowner) who have been working together since 2014 with the Joint Operation (Revenue Sharing) system. The method used is qualitative with observation, questionnaires and interviews with parties who are considered important as resource persons. The results of this study show the feasibility of developing this project for both parties, where the Ciputra Group companies get the maximum profit, and the partner companies benefit in a short period of time from the land developed and managed by the Ciputra Group
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How to Cite
Pranayogi, G., & Dwi Radianto, W. E. (2023). Feasibility study for development of CitraLand Puri Serang area (Kayana District). Enrichment : Journal of Management, 13(4), 2542-2551. https://doi.org/10.35335/enrichment.v13i4.1608
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Daoed, T. Syahril and Muhammad Amri Nasution. (2021). Medan. Studi Kelayakan Bisnis (Teori dan Aplikasi Keuangan Dalam Bisnis. Undhar Press.
Qomariyah, Nur, Fatmawati Firdaus, and Wahab Hasbullah. (2021). Jombang. Studi Kelayakan Bisnis Usaha Batik Dengan Metode Finansial (Studi Kasus Batik New Collet Desa Jatipelem Kecamatan DiwekKabupaten Jombang). Jurnal Studi Manajemen dan Bisnis.
Muka, I Wayan and Agung Wibowo. 2021. Semarang. Penerapan Manajemen Resiko Pada Proses Pengembangan Properti. Jurnal Permukiman Vol. 16 No. 1 Mei 2021: 31 – 40.
Arifudin, Opan, yayan Sofyan, and Rahman Tanjung. 2020. Studi Kelayakan Bisnis Telur Asin H-Organik. Jurnal Ecodemica, Vol. 4 No. 2 September 2020
Rofa, Iir Tsamrotur, Ade Rizki Meilani, Nur Mija Hasibuan, Ahmad Kurnia, Nasution and Suhairi. 2022. Analisis Aspek Pemasaran Dalam Studi Kelayakan Bisnis. VISA: Journal of Visions and Ideas Vol 1 No 2 (2022). Sumatera Utara. 222-235 E-ISSN 2809-2058 P-ISSN 2809-2643 DOI: 47467/visa. v1i2.945.
Sururi, Imam and Hammam Rofiqi Agustapraja. 2020. Studi Kelayakan Investasi Perumahan Menggunakan Metode Benefit Cost Ratio. Jurnal Teknik Universitas Islam Lamongan Volume 18, No. 1, Juni 2020 P-ISSN: 1693-6191 E-ISSN: 2715-7660.
Lie, Hendra. 2018. Balikpapan. Investasi Properti Di Grandcity Balikpapan. Jurnal Akuntansi Manajemen Madani.
Satya, Putu Agus Dharma, I Wayan Sudiasa, Made Mudhina. 2020. Badung. Studi Kelayakan Investasi Yanyan Resort Ubud Villa Di DesaBatuan, Sukawati, Gianyar. Politeknik Negeri Bali, Bukit Jimbaran, Badung.
Morano, Pierluigi, Francesco Tajani, Felicia Di Liddo, and Debora Anelli. 2020. A Feasibility Analysis of The Refurbishment Investments in The Italian Residential Market. www.mdpi.com/journal/sustainability.
Cabanes, Alberto Munoz, Alfonso Herrero de Egana and Arturo Romero (2020). Real option analysis. The viability of real estate projects. Investment Management and Financial Innovations, 17(4), 271-284. doi:10.21511/imfi.17(4).2020.24
Fisu, Amiruddin Akbar, Didiharyono D., and Bakhtiar. 2020. Economic & Financial Feasibility Analysis of Tarakan Fishery Industrial Estate Masterplan. International Conference on Environment and Technology. IOP Publishing.
Tim BPS Kota Serang. 2022. Produk Domestik Regional Bruto Kota Serang Menurut Lapangan Usaha 2017-2021.
Tim BPS Provinsi Banten. 2022. Produk Domestik Regional Bruto Provinsi Banten Menurut Lapangan Usaha 2017-2021.
Tim BPS Provinsi Banten. 2022. Produk Domestik Regional Bruto Provinsi Banten Menurut Lapangan Usaha 2017-2021.
Sobana, H. Dadang Husen. 2018. Bandung. Studi Kelayakan Bisnis. Penerbit Pustaka Setia Bandung.
Gunawan, Karebet. 2018. Kudus. Peran Studi Kelayakan Bisnis Dalam Peningkatan UMKM(Studi Kasus UMKM di Kabupaten Kudus). BISNIS, Vol. 6 No. 2, Des 2018.
Najmuddin, Muhammad Ilham and Farida Rachmawati. 2021. Surabaya. Analisa Kelayakan Finansial Proyek Apartemen(Studi Kasus: Tower Aubrey Grand ShamayaSurabaya). JURNAL TEKNIK ITS Vol. 10, No. 2, (2021) ISSN: 2337-3539.
Sugiyanto, Luh Nadi, and I Ketut Wenten. 2020. Serang. Studi Kelayakan Bisnis. Yayasan Pendidikan dan SosialIndonesia Maju (YPSIM) Banten.
Astana, I Nyoman Yudha, G. A.P. Candra Dharmayanti, and Vava Bensa Delaranto. 2019. Bali. Analisis Keberhasilan Pengembangan Proyek Properti Komersial Bangunan Campuran. Jurnal Spektran http://ojs.unud.ac.id/index.php/jsn/index Vol. 7, No. 1, Januari 2019, Hal. 65 – 74 e-ISSN: 2302-2590
Kaklauskas, Arturas, Edmundas Kazimieras Zavadskas, Natalija Lepkova, Saulius Raslanas, Kestutis Dauksys, Ingrida Vetloviene, and Ieva Ubarte. 2021. Sustainable Construction Investment, Real Estate Development, and COVID-19: A Review of Literature in the Field. Sustainability 2021, 13, 7420. https://doi.org/10.3390/su13137420 https://www.mdpi.com/journal/sustainability
Wilujeng, Titin Amrih, Slamet Riyadi, and Mohammamad Sihab Ridwan. 2019. Surabaya. Analisis SWOT dan Aspek Keuangan Studi Kelayakan Investasi Pengembangan Rumah Sakit Umum Wonolangan Probolinggo. Jurnal Ekonomi & Bisnis, Hal 975 – 986 Volume 4, Nomor 2, September 2019.
Choiriyah, Siti and Deni Eko Prasetiyo. 2018. Surabaya. Studi Kelayakan Perumahan Citrapuri Keniten 1 Ponorogo Dilihat Dari Site Plan. Jurnal Rekayasa Tenik Sipil Universitas Madura Vol. 3 No.2 Desember 2018 ISSN 2527-5542.
Aziza, Febriana Nur, Suselo Utoyo, and Sumardi. 2020. Malang. Studi Kelayakan Proyek Pembangunan PerumahanSinghamerta Kabupaten Malang. JOS - MRK Volume 1, Nomor 2, September 2020, Page 190-195.
Kurnianto, Atik. 2020. Jakarta. Studi Kelayakan Proyek Pembangunan Perumahan Setu Agrapana Melalui Perhitungan PP, NPV, dan IRR. Volume X. No. 1. Maret 2020ISSN 2088-060X.